The first investment is always the toughest one.

The challenge is to digitally engage
wealthy banking clients
without human
encouragement
CASH IS PILING UP
HOW TO TURN
SAVERS INTO INVESTORS?

CASH IS PILING UP!

EVERYWHERE...

EUROPE

Household saving rate at a record 24.6% while investment rate at 7.9% all time low

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Eurostat

News release – 145/2020

GERMANY

Banks in Germany tell customers to take deposits elsewhere

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The Wall Street Journal

WSJ – March 1, 2021

BELGIUM

Current account balances now even exceed savings account balances

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De Standaard

DS – April 8, 2021

CHALLENGE ACCEPTED

USE BEHAVIORAL TECHNOLOGY TO TURN SAVERS INTO INVESTORS

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DIGITAL

“With Fincite’s technology expertise & everyoneINVESTED’s research experience, we created a unique conversion process for financial institutions.”
.

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Friedhelm Schmitt

Co-founder and co-CEO, Fincite

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COMPLIANT

Profiling your client-investor is mandatory in case of investment advice. It is all about the way and how to do it taking into account MiFID.
.

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Ingrid D'Haeyer

Head Group Legal Banking Products, KBC Group

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HIGH CONVERSION

At everyoneINVESTED we specialize in building engaging digital onboarding journeys.  Our realizations have successfully recruited young, first investors in Ireland, Belgium and Czech Republic.

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Gosia Fortuna

Head of Solutions, everyoneINVESTED

HOW DOES IT WORK?

A SAAS-BASED SOLUTION IN 3 SIMPLE STEPS

The Conversion Engine goes beyond standard profile-based advice for more traditional investors. It turns wealthy savers into investors by acknowledging their clear preference for savings.
The hyper-personalized journey channels their fear and reluctance by bringing the investment story differently with a lot more focus. It enables an explicit advisory flow with an execution-only feel.
At the end of the process, the wealthy savers gave us a risk profile and an amount ready to be invested.

1. PERSONALIZED TRIGGER

The process starts with a hyper-personalized data-driven trigger

2. INTERACTION

The process continues with solutions-based interaction and forms our key expertise

3. ORDER

The process reverts to existing flows i.e., order execution or opening an investment plan

BUSINESS CASE

FERTILE GROUND FOR DIGITAL CONVERSION

CASH IS AVAILABLE

Yet many banking clients don't hold any investments. Low penetration rate.

LOW INTEREST RATES

There REALLY is no alternative.

MOBILE IS UBIQUITUOUS

Everything. Everyone is mobile now!

DIGITAL FEE BUSINESS

OBVIOUS CASE: INVESTMENTS YIELD MORE FOR BANKS AND THEIR CLIENTS

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    • Many banks aim to grow their fee business by converting (part of) their savings into investments through their digital channels

 

    • Our solutions have a proven track record in increasing digital engagement when human encouragement is essential although lacking

 

    • The Conversion Engine particularly targets first-time investors amongst wealthy savers

 

BOOST DIGITAL CONVERSION

BEHAVIORAL SMARTS ENABLE PERFORMANCE

40%

DIGITALLY CONVERT FIRST-TIME INVESTORS

- 25years

AT A MUCH YOUNGER AGE ON AVERAGE

+ 10%

INVESTING MORE AFTERWARDS

Challenge us

HOW CAN WE HELP BOOST YOUR BUSINESS?

We work with ecosystem leaders, financial instutions, and FinTech worldwide. Just drop us fill-out the form below, and one of our team-members will revert to you as soon as possible.


    Curious about more? Join our webinar!

    HOW CAN YOU TURN WEALTHY SAVERS INTO FIRST-TIME INVESTORS?

    Date

    September 2, 2021 at 14:00 CET

    Recording

    Recording of the session will be made available to registered guests.

    Extra info?

    info@everyoneinvested.com